Public awareness and education campaign
This campaign for UN IDRR will adopt a multi-pronged approach.
- First is the media campaign which includes newspaper PSA, TV PSA, PSAs on our social media and media interviews on various youth-centred and national media.
- Secondly is a booth at two of the most popular malls to attract children and provide them with information on disasters and how they can get involved.
- The sub-units have also been asked to host booths within the communities.
- A Disaster Risk reduction session will also be conducted for principals of schools and presenting them with the UN Riskland games and First Aid kits.
- Lastly is the launch of a Youth in Disaster Volunteer Programme which will target schools and Youth based organisations to partner with us in all phases of disaster management such as preparedness, mitigation, response, recovery and rehabilitation.